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Lowrance, Simrad Yachting
and B&G customers are set to benefit from a new customer support program,
which is to be introduced in the New Year.
Offered by the brands'
parent company Navico, the Advantage Service program consists of six
comprehensive service products – tailored to each brand – to deliver superior
support around the world at no additional cost to dealers or consumers.
Navico Asia Pacific chief
operating officer John Scott said the Lowrance, Simrad Yachting and B&G programs
provided dealers with powerful resources to address their customers' needs and,
for consumers, would ensure any product issues were quickly resolved.
"In the last three years,
Navico has aggressively launched new products that lead the global marine electronics
industry through innovation," Mr Scott said.
"To match this
commitment, we have dramatically improved our response-rates for inbound
consumer enquires.
"Now, through Advantage
Service we take another significant step forward with user-friendly,
resourceful tools and comprehensive policies that provide best-in-class support
to meet and exceed both dealer and consumer satisfaction."
Offering a unique set of
services relevant to each brand, Advantage Service products include the 5-Year
Advantage, OnBoard Advantage, +1 Advantage, 24 Swap Advantage, Certified Dealer
Advantage and System Builder Advantage.
Of particular interest to
consumers, the 5-Year Advantage facilitates fast and flexible service and
enhances the overall warranty experience for Lowrance, Simrad Yachting and
B&G customers. In the unlikely event of failure within the first five years,
the program guarantees that consumers have the option to upgrade to the latest model
technology at an attractive discount. Variable discounts apply – including
no-charge options for in-warranty products. The program also allows Simrad
Yachting and B&G consumers to extend the upgrade discount to complementary
components, such as displays, radars and autopilots that comprise their overall
system.
Also of significant consumer
interest, the OnBoard Advantage program (available for Simrad Yachting and
B&G systems valued at over US$2500) provides consumers with the option to
receive warranty service from a Certified Dealer onboard their vessel for the first
two years under warranty.
For full details and brand-specific
Advantage Service program information, visit www.lowrance.com, www.simrad-yachting.com
or www.bandg.com
Further information: Navico Australia – (02) 9936 1000 or visit: www.navico.com
Media enquiries: Brand Manager – Navico, Laura Kissin:
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(6 December 2011)
Navico is currently the
world's largest marine electronics company, and is the parent company to
leading marine electronics brands: Lowrance, Simrad and B&G. Navico has
approximately 1,500 employees globally and distribution in more than 100
countries worldwide.
Pictured: Lowrance, Simrad Yachting
and B&G customers are set to benefit from a new customer support program,
which is to be introduced in the New Year.
Offered by the brands'
parent company Navico, the Advantage Service program consists of six
comprehensive service products – tailored to each brand – to deliver superior
support around the world at no additional cost to dealers or consumers.
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